If Facebook has learned one thing from its social media reign, it’s that users take the appearance of the platform very seriously. As a company this is great since it means users are loyal and inspired to stay connected with Facebook. The universal rollout ofTimeline in 2012 created havoc in the social media community, as hoards of Facebookers took to Internet chat rooms and profiles to voice their opinions about the visual appeal of the format change, as well as the increased visibility of uploaded content on profiles. With the introduction of a redesigned News Feed and plans to update the Timeline appearance and implement Facebook Graph Search, users once again responded with their honest feedback. Some of the most common user concerns relate to unknown individuals viewing private content through friends’ comments, as well as social reader and movie viewing app publications on the News Feed.
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